Summer Fashion

The "East Coast Summer" Aesthetic Is Going Viral—31 Pieces to Get The Look

Sierra Mayhew  Tue, 25 Jul 2023  Who What Wear

In the scorching heat of summer, a cool and sophisticated trend is taking over TikTok, captivating users with its timeless allure. The "East Coast Summer" aesthetic has become the season's most sought-after style, embodying a delightful blend of old-money charm and classic nostalgia. Inspired by the jet-set travelers who frequent the enchanting Hamptons, quaint Nantucket, picturesque Cape Cod, and other exclusive East Coast hideaways, this trend is a journey back in time to an era of elegance and refinement.

When I dress in the "East Coast Summer" aesthetic I feel transported into a world of glistening yachts, pristine sandy beaches, and glamorous mansions framed by white picket fences. It captures the essence of a region that is known for timeless staples, crisp linens, and refined details. Seeing this aesthetic soar on my TikTok algorithm has encouraged me to dress more and more timeless and also explore the many gems that line the east coast. Shop the travel wardrobe to go along with it below.

I own this necklace and it's never failed me on an East Coast adventure.

I'm bringing back shool boy shorts and you can't stop me.

If only this Khaite bag could be my next purchase.

Stripes anywhere and everywhere.

Linen pants are a must-have if you're aiming for an East Coast summer.

Everything about this belt has me obsessed.

Denim shorts are longer on the East Coast and I'm loving that.

Bubblegum pink is such a vibe.

I need a bag like this in my life.

Fashion girls are wearing pajama pants so I'm wearing pajama pants.

I've seen this dress in a few other colors but this one takes the cake.

Something about a boat-neck screams quiet luxury.

Again, Khaite can do no wrong.

Boxer shorts are trending so I'd wear these with a plain white tee.

I think about buying these shell earrings regularly.

Load up on as many stripes as you can fit in your shopping cart.

An East Coasts girl like a strobe of yellow.

Throw this cardigan around your shoulders, you won't regret it.

I don't know why but I'm convinced that Converse are so East Coast.

I need this top in my life.

I'm dreaming of styling these shorts right along with it.

I guarantee you that these won't fail you.

I'm madly in love with this dress and I want it in all of the colors.

A denim midi skirt will impress those East Coast girlies.

A classic piece that will never go out of style.

Mango, you've outdone yourself.

Ballerina teacher vibes in all the right ways.

Speaking of ballet...

Any clothing item that has the word boyfriend in front of it is my cup of tea.

This shirt is magic.

Woven wonders are a must have.

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