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Stray Kids' Bang Chan Is Crowned FENDI's Latest Brand Ambassador

FENDI and Bang Chan, the leader of K-pop sensation Stray Kids, have been weaving a stylish narrative for some time now. Since attending the brand's Spring/Summer 2025 show at Milan Fashion Week, Chan has been seen dripped out in FENDI -- from the Stray Kids World Tour to music festivals like London's BST Hyde Park 2024 festival.Now, the relationship takes center stage as FENDI officially announces Chan as its latest brand ambassador. In a joint Instagram reveal, Chan stuns in a preppy FENDI look...

info@hypebae.com (Hypebae) Mon, 20 Jan 2025 Hypebae
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David Koma's First Blumarine Collection Is Finally Here

Since David Koma was appointed Blumarine's new creative director in July 2024, all eyes have been on the London-based designer to see how his unique vision would transform the brand. At long last, we have our answer. Launching a new Fall/Winter 2025 pre-collection, Koma's Blumarine begins with an appreciation of Milanese street style.Koma carefully considers the feminine wardrobe, examining its effortlessness, boldness, and sensuality. Using the concept of "everyday elevation," the new collectio...

info@hypebae.com (Hypebae) Mon, 20 Jan 2025 Hypebae
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Yara Shahidi Stars in Gucci's SS25 Campaign

Sabato De Sarno is back with a new Gucci campaign, this time revealing the brand's Spring/Summer 2025 offering. Dubbed "Where Light Finds Us," the new visuals feature actors Yara Shahidi and George MacKay, captured by director Xavier Dolan's distinctive lens.  Exploring "the meeting of two souls," the heartfelt storyline taps into the art of connection and emotion."Gucci Spring Summer 2025 is a celebration of humanity in its most vivid and tender forms," explains De Sarno. "Working with Xavier ...

info@hypebae.com (Hypebae) Mon, 20 Jan 2025 Hypebae
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Pilgrim's Spring 2025 Collection Taps Into the Art of Imagination

Pilgrim just launched its new Spring 2025 collection, exploring the art of imagination. Encouraging its wearer to "look at the world with new eyes," the Danish jewelry brand's new offering looks to the power of nature as a guiding light. Split into five core capsules, the collection is separated into Dune, Tide, Dawn, Sunset and Sky, referencing the different avenues where our creativity can be unleashed.The new release tributes Pilgrim's Scandi roots, fusing signature statement pieces with deli...

info@hypebae.com (Hypebae) Mon, 20 Jan 2025 Hypebae