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BLACKPINK's Jennie Fronts Chanel's "Coco Neige" Campaign

info@hypebae.com (HYPEBAE)  Wed, 22 Sep 2021  HYPEBAE

BLACKPINK member Jennie, also known as "Human Chanel" to her fans, is the newest face of the fashion house's "Coco Neige" campaign.

Shot by the legendary photographer duo Inez and Vinoodh, the visual captures the K-pop star wearing a pink Chanel-branded set underneath a long puffer coat. The look is accessorized with the brand's CC body chains and a bold necklace.

"Just hearing about being able to join the 'Coco Neige' collection was like a dream," the musician shared her excitement during the campaign shoot. "I love to go out in the snow, doing winter sports. I really like how snow just makes you feel. Wearing these clothes makes me feel like I’m ready to ski tomorrow," she added.

The team-up marks the latest of Jennie's ongoing partnership with Chanel, which has included show attendances, magazine shoots and more. The full "Coco Neige" 2021/22 campaign will be released on September 28.

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