News

Savage X Fenty Announce Anitta as Newest Brand Partner

info@hypebae.com (Hypebae)  Thu, 24 Aug 2023  Hypebae

Rihanna's Savage X Fenty just announced singer, songwriter and actor Anitta as its newest brand partner.

Featuring in the brand's newest campaign, Anitta is captured in the Crystal Crush collection, showcasing the sexiest silhouettes for the summer season. Pairing the Crystal Crush Chain Bralette with the Crystal Crush Chain Skirt, which can be worn over lingerie or on its own, the Savage superstar pairs the glittering pieces with gold jewelry and a lush tropical background.

The announcement comes shortly after Rihanna and A$AP Rocky welcomed their second child and after the founder starred in Savage X Fenty's new maternity campaign.

Take a look at Anitta in action above, and head to the Savage X Fenty website to purchase the new Crystal Crush collection. Items in the collection can be purchased separately or as part of the brand's exclusive VIP box for Savage X Fenty members.

In other news, Naomi Campbell stars in the new Alexander McQueen FW23 campaign.

Click here to view full gallery at Hypebae