Celebrate the Release of Nike and Martine Rose by Tuning in to MRSTV
info@hypebae.com (Hypebae) Tue, 25 Jul 2023 Hypebae
Nike and Martine Rose just launched the collaboration of the year, and they're showing no signs of slowing down.
In celebration of the collection's launch (which is almost entirely sold out now, by the way) the duo have teamed up to invite you to tune into MRSTV -- the nation's new favorite channel. Kicking things off with an unrecognizable set of portraits of Women's Super League club Arsenal player and England Women's national team captain, Leah Williamson, the new images offer a closer look at the collaborative Nike x Martine blazer and the blue colorway of the Nike Shox MR4 sneakers. Elsewhere, the retro facade continues as Ruby Wax sports the full suit and yellow MR4 combo before making an appearance on MRSTV.
Alongside Wax, the sports news satire video stars Amelia Dimoldenberg, TROY the MAGICIAN, Rachel Yankey, Chris Lockwood, Janice Emms and Jean Elliot.
Speaking about the campaign, Rose explains, "I felt the women's team should be presented as the elite athletes they are – and with the same polish and seriousness as the men’s squad. The look needed to be clean, and also not distracting – to focus on the person wearing it. The proportions are still quite compact, neat and sporty feeling, there's a nod to that with the fabric too. I wanted to design something that felt real and would make the players feel confident and respected."
Take a look at the stills above and check out the full campaign video below.
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