Travel Back to the '00s With Juicy Couture's SS21 Campaign
info@hypebae.com (HYPEBAE) Wed, 10 Feb 2021 HYPEBAE
Early 2000s styles have returned, serving as fashion statements for our everyday looks with low-rise jeans, halter tops and more. One of the key players of the era, Juicy Couture has now unveiled its Spring/Summer 2021 campaign with updated iterations of its signature velour pieces.
The elastic bands on briefs and bra tops are emblazoned with the brand's logo, accentuating casual looks that feature colorful tracksuits. Jackets and trousers are embellished with rhinestones spelling out "Juicy Couture" on the back, while the nostalgic theme is continued with warped zebra stripes on asymmetrical tops. Elsewhere, silver hardware in the shape of the Y2K label's logo takes center stage on cinched tops and pants.
In addition to the garments, Juicy Couture has added a collection of logo handbags dressed in pastel blue and pink tones to match the velour suits and dresses. The collection is rounded out with statement jewelry pieces such as oversized earrings.
Scroll through the gallery above for a full look at Juicy Couture's SS21 collection. You can expect the range to release online in the coming weeks.
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