Feeld Launches Its "F-ck Around and Find Out" Campaign
info@hypebae.com (Hypebae) Wed, 17 Jul 2024 Hypebae
Unconventional dating app, Feeld, launches its "F-ck Around and Find Out campaign.
From July 16 to July 20, the "F-ck Around and Find Out’ campaign transforms the streets of Amsterdam into a "vibrant playground" exploring "new dimensions of connection, sexuality and relationships," the brand shared.
The bold campaign, created in collaboration with 72andSunny creative agency, pulls inspiration from Amsterdam's famous hot spot: the Red Light District. "In sex-positive spirit, they’ll flood Reguliersdwarsstraat" -- Amsterdam's most famous "gay" street -- with green lights, creating the Green Light District -- a community hub of safer, open-minded spaces for exploration and connection."
The activation continues the brand mission of IRL and online opportunities for singles. Eden Chiang, a local partner and co-founder of the sexual wellness brand, The Oh Collective, says: "We have personally experienced what is possible through Feeld by literally F-cking Around and Finding Out. It's important to have not just online but also local communities in person where we can come together and connect with people who are dedicated to exploration, consent and being vulnerable and authentic without judgment."
Visit the Feeld website for more details.
In other news, here's how to elevate self-pleasure, according to The Oh Collective.
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