Adult Star Kazumi Stars in Pornhub x Soroyama Collab

Aiming to promote "liberty of expression" and "freedom of sexuality" iconic Japanese illustrator Hajime Sorayama and Pornhub debut an exclusive capsule collection and first-ever logo refresh.

Starring adult performer and social media sensation Kazumi, the Soroyama x Pornhub collaboration features two hoodie designs and t-shirts, as well as special hardware and stickers as collectors items.

Tapping the renown artist's "Sexy Robot" signature, Pornhub's new logo exudes a fresh, new cyber-sexy essence. Alex Kekesi, head of brand and community for Pornhub, reveals Soroyama's influence on the porn-conglomerate's rebrand was a no-brainer. "Sorayama is a visionary, whose work consistently sparks contemplation and delivers profound commentary," he shared in the press release. "That’s why we felt completely comfortable placing our brand identity in his hands. We are honored to work with a living legend of this caliber and hope that our fans are as excited about the arrival of this latest line as we are."

Soroyama says, "We need to understand as human beings that we cannot survive without sex. Even though on many fronts humanity has advanced in the 21st century, the truth remains that we live in an increasingly war-torn world where censorship is also at an all-time high," he continued. "This is the reason why I create porn-fetish paintings, to reveal these truths. I believe Pornhub has the same mission, with their values on the importance of liberty of expression, and freedom of sexuality."

With "Kazumi’s bold approach to sex work and fearless challenge of stigmas around sexual confidence" Soroyama x Pornhub's vision of freedom and expression truly comes to life.

Shop the limited edition capsule on Pornhub's apparel website.

In other news, tune in to Episode 4 of Servin' Sex with Yaris Sanchez.

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