ASICS x Okayama Denim Revive the GEL-LYTE III OG in "White Denim"

To celebrate the 30th anniversary of the sneaker silhouette, ASICS has teamed up with Okayama Denim to rework the GEL-LYTE III OG. The split tongue sneaker is now updated in a new colorway dubbed "White Denim."

In 1990, designer Shigeyuki Mitsui took inspiration from the GEL-LD RACER to curate the GEL-LYTE III OG. The sneaker is covered in premium white leather on the upper, complementing the sock liner and laces dressed in an ivory shade. Premium white leather is incorporated on the tongue and mid-panel. The ASICS branding can be seen on the outer heel in red lettering stitching on brown leather. Rounding out the pair are the creamy midsoles and a darker ivory hue on the outsole.

Check out the ASICS GEL-LYTE III OG "White Denim" above. Priced at ¥14,300 JPY (approximately $130 USD), the pair is now available for purchase via a raffle at atmos Tokyo.

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