Culture

Mattel Crafts Naomi Osaka Barbie Doll

info@hypebae.com (HYPEBAE)  Mon, 12 Jul 2021  HYPEBAE

Mattel has designed a new Barbie doll celebrating tennis star Naomi Osaka.

The figure arrives wearing a Nike tennis dress highlighted with brushstroke prints in pink and blue, inspired by her look at the Australian Open in 2020. The outfit is accessorized with a white visor along with blue sneakers and her Yonex tennis racket. The partnership follows the duo's 2019 team-up, when Barbie first created a doll dedicated to the athlete.

"It’s such an honor to be a part of the Barbie Role Model series, and to remind young girls that they can make a difference in the world. I want young girls everywhere to feel empowered to dream big and to know that if they believe in themselves that anything is possible," Osaka shares on her latest partnership in a press release. Lisa McKnight, Global Head of Barbie & Dolls, Mattel adds: "[Naomi] has paved the way for future generations of girls to dream bigger, and through her unwavering courage and honesty, shown the world the importance of being your own biggest champion. Naomi continues to break boundaries on and off the court and is a powerful role model to fans everywhere."

Peep the Barbie doll above. The Naomi Osaka edition, priced at $29.99 USD, is now available to shop online.

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