Beauty

Byredo's "Blanche" Collector's Edition Is Sex in a Bottle

info@hypebae.com (HYPEBAE)  Fri, 25 Jun 2021  HYPEBAE

Byredo is releasing a collector's edition of its sexiest fragrance to date. "Blanche," a scent that evokes the smell of slept-in sheets, is bottled in a revamped glass phial and embossed with white branding, a departure from Byredo's typical perfume packaging.

Top notes of aldehyde and rose centifolia express the soapy smell of clean skin, while base notes of sandalwood and musk impart an earthy feeling. A heart of cyclamen and violet adds a touch of floral to the heady fragrance. Revealing the special collector's edition, Byredo launched a campaign starring UFC heavyweight fighter Ilir Latifi and fitness model Rebecka Eklund, a duo that embody the bold sensuality of the fragrance.

Byredo's "Blanche" collector's edition is available at the Byredo website.

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