Beauty

Laneige's Lip and Water Sleeping Masks Are Approved by Sydney Sweeney

info@hypebae.com (Hypebae)  Fri, 13 Jan 2023  Hypebae

Laneige's holy grail skincare products, the Lip Sleeping Mask and Water Sleeping Mask, are highlighted in the brand's first campaign of the year, titled "Dreamy Skin."

Once again, the K-beauty brand has worked with its partner Sydney Sweeney, who was previously seen in the company's promotional campaigns for its Water Bank line. In the latest visuals, the Euphoria star highlights the Water Sleeping Mask, an overnight gel mask known to be sold every six seconds worldwide, as well as the Lip Sleeping Mask, a leave-on lip mask packed with shea butter and coconut oil that delivers eight hours of hydration.

Sweeney spoke of her favorite products from Laneige's skincare lineup, "One of my biggest beauty rules is to continuously drink water, so the Laneige Water Sleeping Mask really speaks to me. It's like a full glass of water for my skin. It provides long-lasting, intense hydration -- no matter how much sleep I get -- and I really like the lightweight gel texture which never feels heavy or sticky." She continued, "And of course, we have to talk about the Laneige Lip Sleeping Mask! It’s a cult classic for a reason and has been on my bedside table everywhere I go. The technology in it gives you intense hydration while you’re catching up on your beauty sleep (even though I haven’t had a chance to sleep that much lately)."

Take a peek at the campaign above. The Lip Sleeping Mask ($24 USD) and Water Sleeping Mask ($29 USD) are available on Laneige's website and in stores.

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