Bottoms co-stars Ayo Edebiri and Kaia Gerber have cemented their friendship with matching tattoos.The newly iconic duo decided to make their platonic love permanent after Edebiri hosted Saturday Night Live. “I went to see [Edebiri] on SNL and she did such a wonderful job. The next day, I thought she would just stay in bed and kind of relax after what I know is a very intense week, but she was like, ‘We're getting tattoos,” the brunette beauty shared with E! News. After acting alongside eac...

Men's wellness brand HeHealth forays into women's sexual wellness, with a genius sex tech innovation.In case you didn't know, women are notoriously more likely to get tested for STIs than their male counterparts. Whether you're in the world of research or educated by life as a woman, it's clear that male counterparts are often averse to getting tested for STIs. I mean we've all heard excuses like "I'm clean" -- and that doesn't even take into consideration how many men hate condoms because they...

New Balance’s Sounds of an Icon series showed love to East Coast cities that have driven culture and the streetwear space for decades. The brand’s renowned 990 model, “the people’s sneaker,” took off after its initial introduction in 1982. But much of the 990s success is owed to the major stylish cities that put it on the map: Philadelphia, Washington DC, and Baltimore.The Sounds of an Icon series highlighted three multidisciplinary creatives within these impactful cities through digit...

Welcome to your new safe space and Hypebae's first-ever sex and dating column, Ask a (S)expert. This new weekly series is led by Haitian-Chinese and LA-based sexpert Gigi Fong, our in-house sex and dating editor.Gigi is a former sex worker, boudoir artist and podcaster now hosting safe spaces for the Hypebae community. She specializes in all things sex-positive from unconventional dating to pleasure for lovers of all identities. To have your questions answered, visit our dropbox below and an...