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New Era Wants to Level Up Your Dad Cap Collection

New Era is making a case for the dad cap this summer, bringing our attention back to its signature 9TWENTY silhouette. Releasing a new campaign that celebrates the ever-classic style, the sports brand looks to highlight the "casual" and "underrated" style synonymous with its core community.Arriving as a vintage adjustable cap with a "worn-in" aesthetic, the 9TWENTY boasts an unstructured silhouette crafted with a pre-curved visor. Appearing in New Era's MLB, NFL and NBA collections, the signatur...

info@hypebae.com (Hypebae) Wed, 31 Jul 2024 Hypebae
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Bella Hadid Releases Statement About adidas Campaign

On July 18, Adidas received backlash from the American Jewish Committee (AJC) regarding its recent SL72 campaign, which stars Palestinian model Bella Hadid. The new campaign focuses on the SL72 sneaker, which debuted during the summer of 1972. It was the same year as the 1972 Summer Olympics, also referred to as Munich 1972, an event that saw several Israeli athletes killed in an attack by the Palestinian terrorist group, Black September.On the day of the campaign's launch, Adidas came under fir...

info@hypebae.com (Hypebae) Tue, 30 Jul 2024 Hypebae
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Meet I Dream for You, a New Brand Dedicated To Timeless and Sustainable Fashion

You may have heard of Australian hat brand, Lack of Color - the label that reimagined the look of hats with a touch of youth. Yes, every kind of hat - straw hats, cowboy hats, bucket hats and more. Well, now, the creative power couple behind the brand have ventured into apparel and are designing high quality, sustainable and vintage-inspired pieces. Tess Corvaia and Rob Tilbury's new project, I Dream For You has just launched and will have you feeling like you've found a gem in a thrift store --...

info@hypebae.com (Hypebae) Tue, 30 Jul 2024 Hypebae
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Beepy Bella's Ethereal Utopia Expands With a Trio of Glass Bags

Take a walk into the whimsical world of Beepy Bella that founder Isabella Lalonde has delicately designed for the inner child in us all. From playful glass pendants, fit for a fairytale, to artisanal accessories adorned with fruit-inspired features, LA-based Lalonde has cultivated an ethereal utopia that continues to expand with the new unique addition to the Beepy Bella universe. Shaped and sculpted from glass, the Glass Bags are a trio of art pieces that push the creative boundaries of the br...

info@hypebae.com (Hypebae) Tue, 30 Jul 2024 Hypebae