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Think Corpcore and Gorpcore Are Unrelated? FW24 Collections Beg To Differ

Throughout history, uniforms have united fashion and function. Acting as both the message and the messenger, uniform dressing communicates the zeitgeist of the times, the needs of its wearers and a promise for utility above aesthetic.Today, the mindsets of the next-gen workforce are evolving to prioritize work life balance and multi-hyphen career paths. Rukiat Ashawe, an Editorial and Social Executive at The Digital Fairy tells us, "Gen Z are disillusioned. That's why you have things like the 'L...

info@hypebae.com (Hypebae) Wed, 13 Mar 2024 Hypebae
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Diesel Welcomes You to a World of Successful Living for SS24

Diesel is continuing its partnership with Guinness World Records, welcoming you into the world of successful living. Forming its Spring/Summer 2024 offering, the new campaign pays homage to retro TV talent competitions, complete with a live studio audience and a panel of judges.As the campaign progresses, we're exposed to a slew of free-thinking, radically-inclusive contestants that embody the spirit of Diesel and each hold actual Guinness World Record -- personally chosen by creative director G...

info@hypebae.com (Hypebae) Wed, 13 Mar 2024 Hypebae
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SKIMS Stands the Test of Time in Its First-Ever TV Commercial

SKIMS is back with another striking visual release, this time taking to TV screens everywhere to debut its first-ever commercial. Appearing during the Oscars red carpet coverage, the new release sees founder Kim Kardashian transporting us to an "out-of-this-world" universe where SKIMS products undergo rigorous wear-testing.Set inside a SKIMS Lab on a ship in outer space, the commercial transforms Kardashian into a chief engineer and scientist who, along with her "Klones," works tirelessly to ens...

info@hypebae.com (Hypebae) Tue, 12 Mar 2024 Hypebae
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Pamela Anderson and RE/DONE Tribute Her Most Memorable Looks

Pamela Anderson and RE/DONE are teaming up to tribute some of the iconic supermodel's most memorable looks, resulting in a 25-piece collaboration. Launching as a sustainable partnership, the new team-up takes cues from Anderson's passion for the planet and focuses on eco-conscious denim and apparel.Carefully considered and responsibly designed, the collaborative collection features a range of pieces crafted with eco-conscious methods, including low-impact washes and repurposing recycled material...

info@hypebae.com (Hypebae) Tue, 12 Mar 2024 Hypebae