Culture
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Cis Women Using Their Voices Against the Anti-LGBTQ Movement Is More Important Now Than Ever

Recently the state of Tennessee became the first state to ban drag shows in public spaces actively and currently, according to the ACLU, there are 435 anti-LGBTQ bills in the U.S.In 2023, with women's rights constantly being questioned by Cisgender white men, I'm sure the wave of homophobic and transphobic organizing won't come as a surprise. However, this is an active plead to Cis women to unite with fellow LGBTQ co-workers, family and friends as allyship from women is critical at this point in...

info@hypebae.com (Hypebae) Wed, 29 Mar 2023 Hypebae
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NewJeans Is the Newest Face of Coca-Cola

NewJeans has signed yet another brand deal -- this time with Coca-Cola.Since their debut, the K-pop quintet has garnered much attention both in South Korea and globally, going viral for their hits like "Hype Boy" and "OMG." With their popularity, the musicians have signed multiple brand deals, from individual ambassador partnerships (Danielle for Burberry, Minji for Chanel and Hanni for Gucci, just to name a few) to collective deals with Levi's and McDonald's Korea.Continuing their venture into ...

info@hypebae.com (Hypebae) Wed, 29 Mar 2023 Hypebae
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Gen Z's Favorite Genderless Period Care Products Launch At Target

TikTok's favorite inclusive and sustainable menstrual care brand, August, is now accessible at Target.Founded by Gen Z entrepreneur Nadya Okamoto, August is created by Gen Z for all. Okamoto first entered the wellness space at 16 years old after founding a nonprofit surrounding menstrual care. Now, her gender-inclusive products that aimed to be accessible enter Target, further expanding its reach.Consisting of three Earth-friendly products -- pads, liners and tampons -- August's products are pla...

info@hypebae.com (Hypebae) Wed, 22 Mar 2023 Hypebae
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Exclusive: Hypebae Sits Down With Hike Clerb's Evelynn Escobar

There are very few spaces where Black and Brown women can exist in peace -- one of them is Hike Clerb.The cheekily-named outdoors-centric organization was founded by Evelynn Escobar to create community for over 1000 women of color who enjoy roughing it in nature without the microagressions. Discovering the healing benefits of being amongst flora and fauna, the DMV native knew that she needed to carve out room for people of color to reconnect with their ancestral roots through nature. "As Black, ...

info@hypebae.com (Hypebae) Fri, 24 Mar 2023 Hypebae