Beauty
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Jean Paul Gaultier's New Scents Transport You to a Psychedelic Garden of Eden

The dawn of desire, but make it sexy. Jean Paul Gaultier is introducing "Le Beau" and "La Belle" Flower Edition, a floral reimagining of its iconic fragrances, paired with a campaign set in the designer's version of the Garden of Eden.In the imagery, Alva Claire drinks from the sacred sap, unleashing a vibrant transformation in the serene paradise. As the air thickens with temptation, the once peaceful space becomes charged with an intoxicating allure, drawing its only inhabitants into a seducti...

info@hypebae.com (Hypebae) Fri, 10 Jan 2025 Hypebae
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TikTok Drops Its First-Ever Beauty Mixtape In Partnership With NYX

When beauty and music collide, magic happens. NYX and TikTok are unveiling a game-changing partnership, the "NYXTAPE," a makeup mixtape born from the minds of Snow Tha Product, Zeina Mates, Dina Ayada, 8ae and Ashley Mehta.This past summer, the brand hosted an exclusive writing camp for the independent talent, led by DJ Rosegold. Together, they crafted and wrote original tracks with the guidance of Warner Chappell Music producers. Drawing inspiration from NYX's Spring 2025 product launches — t...

info@hypebae.com (Hypebae) Fri, 10 Jan 2025 Hypebae
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Snif's New "Me" Fragrance Smells Like You, Only Better

Innovation-first fragrance brand Snif is venturing into new territory with its latest launch, "Me" — a skin scent designed to adapt to your body's natural chemistry.Crafted with notes of plum, white moss, orris, sandalwood and musk, "Me" features peach skin as its star ingredient. Known for its soft, velvety texture, peach skin closely mimics the natural feel of the dermis, making it the perfect base for a scent that enhances your unique essence. The subtle, sensual fruit adds warmth and dept...

info@hypebae.com (Hypebae) Fri, 10 Jan 2025 Hypebae
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Meta's Third-Party Augmented Reality Filters Are Leaving the Platform for Good

Last summer, Meta announced it would soon be discontinuing support for third-party augmented reality (AR) face filters on Instagram and Facebook. That time is here. On January 14, the social media giant will shut down Meta Spark, its platform that empowers creators to design and share custom AR filters, disabling the feature on the app. At that point, only AR effects from Meta itself will be available for use.So, what's next for augmented reality on Meta? As of now, it remains unclear how the c...

info@hypebae.com (Hypebae) Fri, 10 Jan 2025 Hypebae