Cult Gaia, the fashion and accessories brand known for its abstract and mechanical clothing, has made its foray into the beauty world, launching three new fragrances. Each created with earthy elements such as rich woods and resin, each perfume is meant to feel botanical. "Mast," "Noor" and "Zan" are all intoxicating scents that provoke feelings of nature.The fragrances' bottles are meant to mimic circles, which to the brand represent infinity, the earth and the sun. Two bottles can come togethe...

Byredo, the ever-popular fragrance and cosmetics brand, has launched its latest scent "Desert Dawn." Inspired by the sands of time, the perfume is representative of how this space in nature can be calm enough to truly access the imagination. Dunes, wind and the desert are all ever-changing, just like the creative process."Desert Dawn traces the meandering motions of the creative process, which is never linear, but sees new ideas that come forth at any given moment, just like the dawn. Nature's c...

The viral K-Beauty brand Anua has just launched its Rice Line collection, made for getting that coveted glass skin look. The three-step routine consists of a Rice Enzyme Brightening Cleansing Powder, Rice 70 Glow Milky Toner and 7 Rice Ceramide Hydrating Barrier Serum.Created to target texture, dullness and fine lines, Anua's latest skincare line also aids in repairing and protecting the skin barrier. First, the cleansing powder works to exfoliate the skin. Then, the toner, which can be seen onl...

British makeup artist Isamaya Ffrench and innovative lash extension brand Lashify have come together to create a collection of gossamer lashes that allow their users to create beauty looks beyond the normal.Sahara Lotti, the founder of the Lashify, and Ffrench created the "EDGE" and "EDGE X" Gossamer Lashes, two pairs of precision sets that are meant to look like you're wearing a liquid eyeliner wing, allowing the eyes to appear more lifted. The "EDGE" lashes are more suited for a daytime look, ...