Nue Studio Is the Rising Label Turning Swimwear Into "Statementwear"

Nué Studio was first founded in Ukraine by creative director Viktoria Udina back in 2019 and since its inception, the brand has focused on creating statement pieces that blur the line between fashion and jewelry. Defined by its close relationship to the world of fine jewelry, Nue's pieces regularly feature rhinestones, crystals and jewels.

Now, that same timeless glamor is expanding into the world of swimwear as the brand gears up to launch its first-ever swimwear collection. Offering flattering cuts and embellished details, the new launch adds a touch of sparkle to the existing swimwear landscape, inspired by "the timelessness of feeling beautiful."

Turning swimwear into "statementwear," the new collection features one-piece swimsuits, bandeau bikinis and classic triangle shapes in oceanic hues of light blue, navy and white.

Take a look at Nue Studio's first swimwear collection above and head to the brand's website on April 10 to purchase.

In other campaign news, GUESS U.S.A. is keeping vintage Americana alive and well.

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