What Happens When a NYFW Designer Teams Up with OnlyFans? This.

During the Spring/Summer 2025 season, Elena Velez debuted her collection at New York Fashion Week in collaboration with OnlyFans. Now, the brand is expanding the partnership with an exclusive line of streetwear.

This capsule features pieces straight from the runway, like the oversized black hoodie adorned with both Elena Velez and OnlyFans logos, as well as a black washed-out T-shirt featuring a white corset print.

While OnlyFans is often associated with adult content, the platform has long been home to much more than that. From beauty and fitness to music and lifestyle, it's a space where creators of all kinds share their passions, building vibrant, subscription-based communities. Now, OnlyFans is setting its sights on fashion, with a vision to redefine how modern women present and curate their self-image in a world driven by media.

As Elena Velez puts it, the collaboration reflects "the undeniable influence that popular culture has on the image of American feminine aspiration." In a way, this partnership is a commentary on the role of platforms like OnlyFans in shaping those conversations, proving that cultural impact comes in all forms. What started as a hub for niche content has grown into a platform that sparks dialogue and allows any creator to leave their mark.

Head over to the OnlyFans merch store to purchase pieces from the Elena Velez and OnlyFans collaboration. Click the gallery to get a glimpse of the collection.

For more fashion news, read about Ottolinger and ECCO.kollektive's collaboration.

Click here to view full gallery at Hypebae