Balmain Beauty Drops Red Hot Fragrance, Just In Time for Valentine's Day

If fiery, passionate love could be captured in a scent, it would be Balmain Beauty's "Rouge" Eau de Parfum. The latest fragrance from the fashion house is a seductive blend of desirable notes, masterfully crafted with rich woods, delicate florals and a hint of sweet fruit.

Part of the "Les Éternels de Balmain" collection that launched last year, the new olfactory experience enlivens the range that takes inspiration from Pierre Balmain's creations from the late '40s to the '70s.

"'Rouge' draws inspiration from Pierre Balmain and Olivier Rousteing's deep connection to the allure of stardom and success. It is reminiscent of magic hour when the sky is not even the limit," the brand said in a press statement. "As soon as the sun sets, sensual lily, exotic morae ciliate and fruity apricot-like osmanthus conspire to let their supple nectar overflow. The exhilarating experience reaches its culmination when warm and radiant Georgywood blows a final kiss to ylang-ylang in the night sky."

Housed in an elegant red bottle, this inviting perfume makes a beautiful addition to your vanity or bedside, ready to be worn anytime — day or night.

 

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Balmain Beauty's "Rouge" Eau de Parfum retails for $230 USD and is now available on the brand's website.

For more fragrance news, check out our coverage of multidisciplinary artist Manuel Mathieu's new fragrance line.

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