MELLER Takes Us Back to the Office in Style
info@hypebae.com (Hypebae) Tue, 14 Jan 2025 Hypebae
Spanish sunglasses label MELLER is back with a bang for 2025, launching an all-new campaign that takes inspiration from our return to work after the festive break. Tapping UK-based content creator Alicia Roddy, the new campaign redefines her as MELLER's new CSO (Chief Stylist Officer) to make its new collection more stylish than ever before.
Inviting us into an all-new MELLER-verse, the new release captures officewide antics like chair racing and chaos in the cubicles, all the while showcasing the team's unique design process. Hoping to increase productivity and inspiration, the new visuals see Roddy switching things up for the new year, tapping into her stylist expertise.
Spotlighting the latest collection, which features seven distinctive silhouettes -- one for each day of the week -- the offering includes the oversized, square-shaped LEBO, reflective JARI and smooth, rounded LUA.
Check out the new 2025 campaign above and visit MELLER's website for a closer look at the full collection.
While you're here, scroll through our favorite fashion photographers to follow this year.
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