Kim Kardashian and Beats Are So Back
info@hypebae.com (Hypebae) Thu, 15 Aug 2024 Hypebae
Beats and Kim Kardashian have teamed up once again, following the success of the duo's wireless buds in 2022. This time, Kardashian is lending her distinctive aesthetic to the Beats Studio Pro, the brand's signature over-ear headphones.
Following the same neutral color palette from the previous collaboration, the new Studio Pro headphones arrive in three subtle hues: "Moon (light)," "Dune (medium)" and "Earth (deep)."
"I'm so excited that we're bringing these three popular, chic colors to Beats' most iconic and advanced headphones," says Kardashian in a statement. "Beats Studio has always been a fashion statement, so I can't wait to see how everyone styles them," she adds.
Developed with active noise cancellation, dynamic head tracking and personalized spatial audio, the new headphones boast UltraPlush leather cushions and up to 40 hours of battery life.
To celebrate the launch, Kardashian teamed up with the king of late-night TV, Jimmy Fallon, for a playful campaign that looked to determine the "winner" of the next Beats collaboration.
Take a look at the new "Beats x Kim" collection above, available for purchase via Apple's website and stores.
In other news, here's an early look at the 2025 Pirelli calendar.
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