Life Style

Winnie Harlow Wishes You a Very AI Christmas

info@hypebae.com (Hypebae)  Wed, 13 Dec 2023  Hypebae

Supermodel Winnie Harlow has had her fair share of collaborations, from PUMA to Tommy Hilfiger, while also launching her beauty brand CAY Skin. Now, the supermodel is teaming up with Coca-Cola to unveil a unique holiday celebration.

Designed with Coca-Cola's Create Real Magic tool, Harlow created AI generated holiday cards to kick off the festive season. As an advocate for redefining inclusivity and beauty standards, the partnership aims to showcase how generative AI tools can offer fresh perspectives through a celebration of identity.

Harlow's creations depict various memories of her holidays, including trips to Jamaica and cozy christmases spent in Ontario with her family. She shares in a press release: "People want to show they care by sending a greeting card, but many of the cards you can buy in shops don't always reflect the world we live in or even where you are in the world. This partnership is about more than just creating images; it's about setting a new standard for representation in all forms of media. We've disrupted fashion, now it's time to disrupt the way we send Christmas cards and what that looks like."

To generate your own holiday cards, head over to CreateRealMagic.

Click here to view full gallery at Hypebae