HOKA Lands Olympic Gold With Suni Lee as Its New Brand Ambassador
info@hypebae.com (Hypebae) Thu, 16 Jan 2025 Hypebae
Despite hailing from the snow-covered streets of Minnesota, Olympic gold medalist Suni Lee wasted no time in making New York City her new playground after the 2024 Paris Olympics. What's the best way to explore a bustling metropolis? Running through it, of course.
Just in time for her fresh start, one of our favorite running brands HOKA, has welcomed Lee as its latest ambassador. To mark this exciting new chapter, the 21-year-old gymnast has also helped launch the latest iteration of the beloved Bondi 9, HOKA's cutting-edge road-running shoe. If you're not yet familiar with the Bondi 9, it's an upgraded version of the ultra-cushioned sneaker that revolutionized the running world over a decade ago.
The partnership feels like a natural fit. While Lee is known for being a gymnast, her resilience and love for movement -- evident in her trailblazing career -- align perfectly with HOKA's ethos. It's not just about running; it's about the inspiration to move and "empowering all athletes to feel like they can fly," as shared on the brand's website.
The Bondi 9 is now available for purchase on HOKA's website. Meanwhile, click through the gallery to see Lee take on this exciting new role as the brand's latest ambassador.
For more footwear news, read about rising designer, Taqwa Bint Ali's collaboration with adidas Originals.
Click here to view full gallery at Hypebae
