Harry Styles Might Launch a Beauty Brand
info@hypebae.com (HYPEBAE) Wed, 02 Jun 2021 HYPEBAE
A recent trademark filing suggests that Harry Styles could be launching his own beauty brand. The "Watermelon Sugar" singer, oft spotted wearing enviable nail art, is listed as the director of a company called Pleased As Holdings. Emma Spring, Styles' former assistant, will run the brand alongside him.
The trademark documents, first spotted online by a particularly observant Harry Styles fan account, specify "wholesale of perfume and cosmetics" as the company's focus. Of course, these rather non-specific categories leave the door wide for speculation on what exactly Styles could release. Might we see a watermelon-scented perfume? Canary yellow nail polish? Whatever the artist has in store, it's sure to be as glamorous as his statement-making style.
Stay tuned for updates on Pleased As Holdings.
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