ZHILYOVA Releases Winter Lingerie Collection

Luxury lingerie label ZHILYOVA releases its winter collection.

This season, the label pulls inspiration from sci-fi aesthetics, gaming culture and iconic films like Ex Machina. "This season’s campaign amplifies the brand’s message of diversity and self-love, highlighting models of all sizes and races to celebrate real, unfiltered beauty," the press release stated.

The label’s new drop features daring designs that’ll unleash your inner confidence. Here, "Sheer mesh and chrome hardware are crafted into striking silhouettes that empower the wearer to explore their boundaries."

Founded by Lera Zhilyova in 2014, ZHILYOVA’s mission is all about self-love and unapologetic expression. As she shared in her 2023 interview, “Lingerie is a connection to the most intimate areas of our lives... Since its dawn, ZHILYOVA was about promoting self-love and acceptance… To this day, this is our main goal and aspiration."

Shop now on ZHILYOVA’s website.

While you're here, check out our interview with ZHILYOVA's founder.

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