Beauty

Here's What Ariana Grande's New Perfume Smells Like

info@hypebae.com (HYPEBAE)  Wed, 28 Jul 2021  HYPEBAE

UPDATE (July 29, 2021): Ariana Grande's new perfume, "God is a Woman," is finally here. Titled after the artist's hit single of the same name, the fragrance is a floral musk developed by Robertet’s Jérome Epinette, the mind behind hits including Byredo's "Bal d'Afrique" and Atelier Cologne's "Trefle Pur."

Packaged in a lavender vial encased in an angular stone bottle, the scent opens with notes of pear and ambrette that give way to a heart of Turkish rose and orris. Base notes of Madagascar vanilla and cedarwood ground the fragrance. Grande herself stars in the perfume's campaign, which pictures the singer in a lush field of flowers.

Ariana Grande's "God is a Woman," the perfume, ranges from $44 to $64 USD at Ulta Beauty.


UPDATE (July 1, 2021): Ariana Grande has announced the release date of her upcoming perfume, "God is a Woman." The singer unveiled a new image of the fragrance on Instagram, giving fans a closer look at the product's lavender packaging and campaign, shot by Stefan Kohli. It's still unclear what exactly the scent will smell like, though we're guessing it features floral notes based on Grande's lush teaser image.

"God is a Woman," the perfume, launches on July 29 at Ulta Beauty.


ORIGINAL STORY (June 15, 2021): While we're waiting to learn more about the star's upcoming beauty line, Ariana Grande has unveiled a first look at her new perfume, "God is a Woman."

"Coming soon at Ulta," the singer wrote on Twitter, alongside a dreamy video revealing the packaging for the fragrance. The white bottle comes with a diamond-shaped cut-out revealing a transparent purple formula. Not much information has been shared so far, but we're expecting the new scent to be a part of Grande's newly trademarked beauty line, which includes “skincarebody care mousse, mists, soufflés, perfumes, shower gels and bath gels."

Stay tuned as we learn more. "God is a Woman" will launch at Ulta Beauty.

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