Beauty

Pinterest Declares 2025 as the Year of "Aura Beauty"

info@hypebae.com (Hypebae)  Fri, 13 Dec 2024  Hypebae

Pinterest dropped its yearly trend report and it looks like glam is about to get more vibey than ever. The discovery engine predicted that "aura beauty" would be one of 2025's major makeup trends. Inspired by the aura (spiritual, colorful energy fields), next year is all about cosmetics that move with your energy. Think of a living, breathing mood ring, but for your face. From holographic finishes to statement eyeshadow, "aura beauty" will be a reflection of your spirit, vitality and individuality.

"2025 will be the year of the makeup mood ring. Gen Z and Boomers are driving this high-hue look that's all about honing in on a color aesthetic and flaunting it from chin to cheek. Find your aura, wear it with confidence and consider yourself dipped in vibes all day long," according to the brand.

@makeupbymonicaa #PinterestPartner Aura Beauty is supposed to be trending in 2025 according to @pinterest predicts As the purple blush queen I love how this turned out but you can obviously slay aura makeup in every shade in the rainbow