Jared Leto Unlocks the Key to Youth With the Launch of Beauty Brand
info@hypebae.com (HYPEBAE) Wed, 19 Oct 2022 HYPEBAE
The cat is out of the bag, Oscar award-winning actor Jared Leto is launching his own skincare brand: Twentynine Palms.
Twentynine Palms will feature an 11-piece line of skincare, body care and haircare products. (As we know Leto has the most amazing skin and hair.) "I know I'm a student here, but I think that's the best place to be," Leto shared with Vogue. Twentynine Palms draws its name from a popular getaway in California, Joshua Tree National Park. The new brand embraces this reverence for imagination and reinvention, with the Mojave desert as its muse, utilizing ingredients local to the Mojave desert to create formulas with subtle aromas inspired by the desert landscape.
Ranging from $54 USD to $87 USD, Twentynine Palms is set to launch on October 25 with new categories — including fragrance and design objects slated for launch in 2023 and beyond. For more information, head to the brand's website to sign up for updates.
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