Swimwear
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3 Swim Trends Everyone's Been Wearing This Summer, According to a Designer

I can recognize an Oséree swimsuit from a mile away: It's the one literally glistening in the summer sun. The brand is known for its signature shimmery swimwear, which has attracted celebrity fans such as Rosie Huntington-Whiteley, Rihanna, Chrissy Teigen, Rita Ora, Elsa Hosk, Diane Kruger, and more. As swimwear experts, there's no one better to tap for this story than Oséree co-founders Isabella Cavallin and Jannine Vinci. I asked both women about the top trends of the summer and they gener...

Erin Fitzpatrick Wed, 26 Jul 2023 Who What Wear
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7 Swimwear Trends I'm Not Seeing as Much of Anymore and 7 I Am

Welcome to high summer. By this time, your outfit rotation probably looks something like denim cutoffs, simple tank tops, and bikinis—lots of bikinis. When you're beelining to the nearest pool in sight, heading out for a beach day, or even getting some sun on your roof,  you're probably reaching for a swimsuit several times a week right now. That's why we're here to ensure your collection is as up-to-date as possible.Curious as to which swim trends aren't popping as much this summer? I did...

Anna LaPlaca Fri, 21 Jul 2023 Who What Wear
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21 Pink Bikinis That Scream Malibu Barbie

It's no surprise that Barbie is the It-girl of summer—she's everything. And, although the iconic American doll has been around since the late 1950s, it is only recently that Barbie's signature style can be found everywhere and worn by everyone. Yes, even Who What Wear editors are obsessed with all things hot pink, creating Barbie-approved outfits in anticipation of the premiere of the epic movie directed by Greta Gerwig, which hits theaters July 21. Of course, Barbie is a beach girl at h...

Drew Elovitz Wed, 12 Jul 2023 Who What Wear
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Olivia Wilde's Baywatch Swimsuit Is Destined for Sellout Status

The difference between classic and iconic? It's all about who wears the look. Case in point, the red one-piece swimsuits worn by the stars of Baywatch, the '90s TV show featuring Pamela Anderson as a lifeguard patrolling the beaches of Los Angeles County. And, while Anderson certainly popularized the look, the truth is that lifeguards have been wearing red one-piece suits for ages. Then, perhaps this suit is both classic and iconic.Olivia Wilde seems to think so. The A-lister shared a photo of...

Drew Elovitz Wed, 12 Jul 2023 Who What Wear