Online Shopping
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Shop 30 of This Week's Best New Arrivals

Happy Wednesday! It's time for our weekly installment of new arrivals. In case you're unfamiliar, every week, I search high and low to find the best in designer and fast-fashion pieces—all of which just hit stores—so that you can be the first of your friends to wear them. After all, if you're going to buy something, why not beat everyone else to it?In case you don't have time to check Zara, Net-a-Porter, Revolve, Nordstrom, Shopbop, and all your other favorite shopping sites on a regular b...

Nicole Akhtarzad Eshaghpour Tue, 22 Jun 2021 Who What Wear
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49 Under $49: Your Ultimate Affordable Shopping Guide for Summer

Straightforward enough, right? Here, you'll find 49 summer-ready finds to carry you through the season, all under a mere $49 and, of course, all handpicked by yours truly. There is no need to thank me because, in all honesty, this endeavor felt more like "me" time than work. Now that things are "opening up" and there are countless ways to safely go out and do something, I have suddenly found myself in need of more clothes and accessories than my budget is really built for, so affordability is ...

Nicole Akhtarzad Eshaghpour Mon, 21 Jun 2021 Who What Wear
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42 Summer Finds You Have to See From Zara, H&M, and Nordstrom Right Now

Seeing as you're reading Who What Wear and you've chosen to click into this story, I don't need to ask whether you're in the mood for some shopping—we all know the answer to that one. Well, buckle up because today I thought I would round up the most incredible, summer-ready items some of my favorite sites are selling now. After all, it's kind of my job, but it's also a passion of mine. And with summer in full swing and invites rolling in accordingly, the new arrivals are aplenty, and ...

Nicole Akhtarzad Eshaghpour Fri, 18 Jun 2021 Who What Wear
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22 Summer Finds That Were Totally Worth the Investment

When we think of investment fashion items, some of the things that come to mind are coats, handbags, boots, and jeans. Oddly, they don’t really scream summer, but there are tons of warm weather–ready pieces—at every price point—that are worthy of investing in and bringing back year after year. Just ask our very own editors!Well, you don’t really have to, because I already did, and as always, they delivered. Below you’ll find the 22 summer-ready pieces my colleagues and I feel are in ...

Nicole Akhtarzad Eshaghpour Thu, 17 Jun 2021 Who What Wear