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10 Brands Our Editors Are Loving (and Actually Wearing) Right Now

As editors, we’re constantly telling our readers, friends, and anyone who will listen about pieces we love and think they should buy (most of which we are forced to simply admire via the internet unless they make their way into our own wardrobes). And while we can’t possibly wear, let alone purchase, every piece we lay our eyes on—though we really, really wish we could—occasionally, we do get to step out in certain special items from the brands we know and love.So just what is the team...

Nicole Akhtarzad Eshaghpour Thu, 15 Jul 2021 Who What Wear
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These 20 Madewell Best Sellers Are Finally on Sale—Shop My Picks

As someone who worn Madewell long before I became a fashion editor, I can attest to the fact that the brand has never let me down, even if I paid full price. That said, a great sale is all the more satisfying because you can nab the pieces you would have bought anyway for a discounted price. For me, that usually means jeans and quality basics like T-shirts, tanks, and more. From now until July 26, Madewell's Secret Stock Sale features an extra 30% off sale items, with many pieces totaling u...

Erin Fitzpatrick Wed, 14 Jul 2021 Who What Wear
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The Best Items to Buy From 11 Classic Brands Everyone Loves

As much as I love wearing new brands, there's something about the comfort of buying something from a brand that's been around for years, especially if you're already familiar with the fit, the quality, and what they do best. Many of these veteran brands are good for shopping for basics, but don't write them off as being just that—among them are plenty of trend-forward items, as well as items that have been around forever but are trendy once again. (Here's looking at you, Birkenstock Boston C...

Allyson Payer Fri, 09 Jul 2021 Who What Wear
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40 New Items That Piqued My Interest—You'll Love Them Too

Well, hello there. Given my role as a fashion editor, I spend a hefty chunky of my day scrolling through the new-arrivals sections at various sites to uncover fresh finds. Today, I'm showcasing all of the special items that really piqued my interest recently. I think you'll be very into them as well.The edit in question really runs the gamut. There's everything from statement-making dresses like the bold pick pictured above to trendy basics that could have the power to become new staples in yo...

Bobby Schuessler Wed, 07 Jul 2021 Who What Wear