News
featured-image

Gentle Monster Officially Presents its Jentle Salon Collection

Gentle Monster has been enjoying some well-deserved virality over the last few months, through experiential unboxings and insane collaborations that show no signs of slowing down. In fact, the South Korean eyewear brand is doing quite the opposite with its next team-up, joining forces with BLACKPINK member Jennie.Initially teased via Instagram, the collaboration sees the K-pop star debuting a new collection of sunglasses and glasses, all presented under the name "Jentle Salon." Housed in a pink ...

info@hypebae.com (Hypebae) Thu, 25 Apr 2024 Hypebae
featured-image

David Koma Dives Into Swimwear With New Lifestyle Brand

LET'S SWIM is the new swimwear and lifestyle brand from designer David Koma, offering an exploration into the ocean and its vast environment. At the heart of the collection sits the LET'S SWIM mascot, a humble shark which aims to represent conservation and protection.Born from Koma's love of travel, the new label aims to capture the feeling of freedom and liberation that comes from being at the beach or by the pool, mimicking a "state of unrestrained undress.""LET'S SWIM has provided me with a p...

info@hypebae.com (Hypebae) Thu, 25 Apr 2024 Hypebae
featured-image

These Are the Hottest Items to Buy in 2024

It's that time again. Lyst has released its Q1 report for 2024, detailing the hottest brands, items and up-and-comers within the fashion industry, based on rising searches and customer data. As expected, Miu Miu is once again back on top as the hottest brand in the world, likely a result of its continually impressive Paris Fashion Week shows, brand ambassadors and must-have items. Following closely behind is Prada, alongside LOEWE, Bottega Veneta and Saint Laurent making up the top five.Elsewher...

info@hypebae.com (Hypebae) Wed, 24 Apr 2024 Hypebae
featured-image

Step Into the Studio With Jisoo and self-portrait

Back in March, self-portrait announced BLACKPINK member Jisoo as its newest brand ambassador for Spring/Summer 2024, following in the footsteps of Emily Ratajkowski, Naomi Campbell and Gigi Hadid. The ambassadorship marked the first time that the brand had worked with a musician and the first project from Jisoo since launching her own independent label, BLISSOO.Now, Jisoo is back for the next instalment, this time capturing the artist in a recording studio in Seoul. Spotlighting self-portrait's...

info@hypebae.com (Hypebae) Wed, 24 Apr 2024 Hypebae