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Everything You Need to Know About the Victoria's Secret Fashion Show

Back in May, Victoria's Secret announced that its annual VS Fashion Show would return after a five-year hiatus. The returning showcase was canceled in 2019 after some less-than-positive comments from the brand's then-marketing chief Ed Rezak, who spoke to Vogue about not wanting to include transgender or plus-sized models.Following those comments, the brand came under fire again in 2020 after a docuseries titled Victoria’s Secret: Angels and Demons aired, which further showcased the label's to...

info@hypebae.com (Hypebae) Wed, 09 Oct 2024 Hypebae
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What Actually Makes A Good Collaboration in 2024?

There was a time when a collaboration of one brand teaming up with another was considered innovative, groundbreaking, and -- most importantly -- unique. Now, there's a sense of fatigue whenever the word is used and it’s becoming harder to stand out from the crowd. With fashion week becoming an expected place for new collaborations to be teased and debuted, and "collaborations" used to describe anything from co-branded graphic tees to 20-piece collections, it's not hard to see why the word has ...

info@hypebae.com (Hypebae) Wed, 09 Oct 2024 Hypebae
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Barbie Celebrates Diwali With Indian Designer Anita Dongre

Barbie just unveiled its first-ever Diwali doll in collaboration with Indian fashion designer Anita Dongre. It's the first time that the auspicious occasion has been commemorated by Barbie and Mattel, in a bid to continue promoting more and more celebrations of different heritage.Celebrating the cultural richness of India and showcasing it to a global audience, the new doll aims to blend tradition and Indian culture with a contemporary space. Designed wearing a "choli" top, floral "Koti" vest an...

info@hypebae.com (Hypebae) Tue, 08 Oct 2024 Hypebae
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Diesel's FW24 Campaign, “Break the Box” Plays on Voyeurism and Exhibitionism

Remember Diesel's Fall/Winter 2024 show? The one that live-streamed globally, making everyone feel part of the action? Well, the brand is back with its FW24 campaign and it plays on a similar theme -- watching and being watched. Ever get that feeling someone is watching you? Fittingly titled "Break the Box," the campaign leans into that sensation boldly and provocatively. It's a "study in desire and the tension between appearance and reality," reflecting the campaign's motto: "Things aren't alwa...

info@hypebae.com (Hypebae) Tue, 08 Oct 2024 Hypebae