Not many young brand founders can say they went viral on TikTok for proposing to Hailey Bieber in front of Justin, but Amaan Duffer -- aka the founder of rising jewelry brand Basliq -- is one of the few who can. The video in question (actually first posted on Hypebae's TikTok page) sees Duffer approaching Bieber at a Moncler Genius event during London Fashion Week and seemingly, getting rejected.Though Bieber wasn't immediately on board back then, she's since joined a growing roster of celebrity...

The gap between fashion and technology is rapidly closing as new and innovative creations emerge. Founded by former Ralph Lauren and Burberry digital director Alice Delahunt, the luxury fashion platform SYKY has just launched an app on Apple Vision Pro.Starting with a showcase from avant-garde Japanese label ANREALAGE, designed by Kunihiko Morinaga, the SYKY app offers a unique and immersive way to dive into the worlds of legendary designers and fashion houses."We're excited to continue leading ...

Luxury continues solidifying its relationship with K-pop as Louis Vuitton announced BLACKPINK's Lisa as its new House Ambassador. Attending the luxury brand's recent Fall/Winter 2024 show in Paris, Lisa is a long-term supporter of Louis Vuitton and Nicolas Ghesquière."I am very excited to welcome Lisa as a House Ambassador. She has a daring spirit and charisma that I find incredibly compelling. She is as bold and creative with her music as she is with her fashion, and it is a privilege to accom...

Clio Peppiatt, the cult-loved brand approved by celebs like Simona Tabasco and Emily Ratajkowski, just dropped its high-summer 2024 collection: "Eden." Drawing inspiration from the Garden of Eden, the collection aims to celebrate the timeless beauty of nature, taking influence from Jacques Le Moyne's "A Young Daughter of the Picts" painting.Offering a unique juxtaposition between soft and strong, "Eden" explores the contrast between beauty and darkness, a concept born from a visit to Marie Antoi...