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David Beckham Bares It All for BOSS

David Beckham is so back. Starring in the latest campaign from BOSS, Beckham is pictured by legendary fashion photographers Mert and Marcus, stripped down in nothing but the brand's new underwear line. Celebrating the launch of the BOSS ONE Bodywear collection, Beckham is captured in a series of dramatic stills as he showcases the new trunks."I once said that my bodywear modeling days had come to an end, but when BOSS shared their ambition for the range and brought in my good friends Mert and Ma...

info@hypebae.com (Hypebae) Mon, 03 Feb 2025 Hypebae
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REPRESENT's First Womenswear Collection Is Coming Soon

Greater Manchester-based clothing label REPRESENT just announced it'll launch its first-ever womenswear collection this month, appointing Toni Purdie as its head of womenswear. The brand was founded back in 2011 by brothers George and Mike Heaton and since then, has grown an impressive community of streetwear and luxury fashion lovers across the globe -- including the likes of Justin Bieber and Dua Lipa.Just last month, the brand opened a new flagship store in Los Angeles and now, it's setting i...

info@hypebae.com (Hypebae) Mon, 03 Feb 2025 Hypebae
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Namilia Awakens The Aughts In Collaboration With Playboy

Following the success of its viral, Spring/Summer 2025 Ed Hardy collaboration, Namilia is back with another aughts-awakening team up -- this time with Playboy. The Berlin-based brand, which has dressed the likes of Julia Fox, Cardi B, Christina Aguilera, Paris Hilton and Arca, knows a thing or two about the it-girl, perfectly positioning it to tap into the world of Playboy."It's always been a dream to work with Playboy -- it's just perfect for our brand identity," creative director Nan Li tells ...

info@hypebae.com (Hypebae) Sun, 02 Feb 2025 Hypebae
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Everything You Need To Know About Berlin Fashion Week FW25, So Far

Berlin Fashion Week is back and packed with the German capital's most innovation, inclusive and international showcases. For Fall/Winter 2025, the week kicked off with an impressive range of emerging talent, sustainable alternatives and collections inspired by social and political impact.Highlights from the first two days of the event include SF1OG's indie sleaze revival at the Berghain, SVEASØN's interpretive dance performance and Lou de Bètoly's upcycled silhouettes. There is a common thread...

info@hypebae.com (Hypebae) Sun, 02 Feb 2025 Hypebae