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Diesel Says "Call Her Santa" This Holiday Season

Diesel is getting into the festive spirit, launching its brand-new Holiday campaign, titled "Call Her Santa." This year, the brand flips the script on whether we've been naughty or nice and opts for total chaos instead. Breaking traditions and going with the flow, this year's Santa is tired and it shows.The campaign acts as an ode to an alternative Santa, transformed from "holly-jolly" to "grumpy-dumpy." Lensed by Connor Cunningham, the new visuals act as the next instalment of the collaboration...

info@hypebae.com (Hypebae) Thu, 06 Nov 2025 Hypebae
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Tate McRae Stars in Valentino's Cruise 2026 Campaign

Valentino just dropped its new Cruise 2026 campaign featuring a star-studded lineup of faces. Featuring Dakota Johnson, Dev Hynes and Anne Imhof, this season's campaign also features pop princess Tate McRae.Centering around Chopin's Nocturne in E Flat, the campaign takes inspiration from the space between "sleep and wake." Set in a hotel, aka the "liminal space" where "intimacy and anonymity coexist," the visuals embrace the art of giving over to sleep through the lens of Alessandro Michele.Expl...

info@hypebae.com (Hypebae) Thu, 06 Nov 2025 Hypebae
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Tyler McGillivary Takes Us for a Date Night in the City

Sometimes the best part of going out is getting ready. Whether it's date night or girls night, a great outfit can take your mood from zero to 100, and Tyler McGillivary is channeling exactly that in the second installment of its "Date Night" collection.The first drop was all about the pre-date prep, and Drop 2 channels what happens once you're in that perfect outfit out on the town with martinis and strangers, sometimes having to face the monsters. Lensed by Danica Robinson and starring Lucy Kri...

info@hypebae.com (Hypebae) Wed, 05 Nov 2025 Hypebae
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Saint Laurent and Havaianas Top This Quarter's LYST Index

The latest LYST Index has landed, and it might just be the brand's most surprising one yet. The latest Index analyzes consumer data from July to September, highlighting the hottest brands and items of the past quarter.Previously, Miu Miu held the top spot on the hottest brands list, but this quarter, it appears to have been replaced by Saint Laurent, placing Miuccia Prada's label in second place. Next, COS rises by an impressive four spots, coming in at number three. The list continues with The ...

info@hypebae.com (Hypebae) Wed, 05 Nov 2025 Hypebae