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Cannari-Concept Is the New Y2K-Inspired Label From Birger Christensen Collective

Copenhagen-based group, Birger Christensen Collective, just added a new brand to its impressive roster, dubbed Cannari-Concept.One for fans of Heaven by Marc Jacobs and Diesel, the Y2K-inspired brand fuses grunge aesthetics with childhood nostalgia, celebrating "an era where pop subcultures ruled." Hoping to encourage fearless self-expression, the new label utilizes graphic tees and corset-style tops paired with loose-fitting hoodies and baggy trousers to convey a rebellious approach to dressing...

info@hypebae.com (Hypebae) Thu, 10 Aug 2023 Hypebae
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You’re Invited to Hypebeast Flea This September

Hypebeast is all set to introduce its inaugural marketplace, Hypebeast Flea—powered by Squarespace, in London. Taking place on September 9 and 10 at Truman Brewery in East London, this two-day event will host carefully curated selection of local brands, designers and artisans across fashion, art and beyond.Among the participating brands are UK streetwear brand Soho Yacht Club, women's fashion label Peachy Den, Dublin-born designer Robyn Lynch and the unique deadstock treasures provider, Holsal...

info@hypebae.com (Hypebae) Thu, 10 Aug 2023 Hypebae
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nanamica and PUMA Reunite for Season 2 Collaboration

Following its initial partnership last year, Japanese label nanamica and PUMA are rejoining forces for Season 2 collaboration.While its debut collection welcomed two iterations of the Suede VTG, the brands' sophomore launch dives into apparel. A utilitarian mindset drives the range forward, delivering an aerodynamic woven coat, using a flight suit for inspiration. Joining the outerwear piece are two half-zip hoodies, arriving in a deep navy and a striped grey. The casual garments are fashioned f...

info@hypebae.com (Hypebae) Thu, 10 Aug 2023 Hypebae
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HUGO Taps Bella Poarch for Fall/Winter 2023 Campaign

HUGO is going back to school with Gen Z as the brand has tapped young, emerging talent for its Fall/Winter 2023 campaign, encouraging others to #HUGOYourWay.Viral singer Bella Poarch leads the pack, joining model Ashley Moore, Chase Hudson, Chiara Hovland, Lola Clark and William Ernult, flaunting HUGO's ombré denim on their own Instagram and TikTok accounts. The star-studded cast resembles a cooler version of The Breakfast Club, commanding attention in a mélange of effortlessly cool clothing, ...

info@hypebae.com (Hypebae) Thu, 10 Aug 2023 Hypebae