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Jimmy Choo Travels to Paris for Autumn 2023 Campaign

Jimmy Choo visits Paris for its Autumn 2023 campaign, capturing K-pop star and global ambassador Mi-Yeon and model Rebecca Longendyke in the city of bright lights and love.Mi-Yeon and Rebecca both easily embody the Jimmy Choo woman, appearing completely confident and powerful in the midst of the hustle and bustle.The collection puts the Diamond range in full display, introducing the Diamond top handle and crossbody handbags, adorned with the luxury brand's precious hardware, featuring a lustrous...

info@hypebae.com (Hypebae) Wed, 30 Aug 2023 Hypebae
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These New wagamama Uniforms Are Powered by PANGAIA

Famed food chain wagamama has just announced it's teaming up with materials science company, PANGAIA, to launch an all-new, slow-fashion uniform collection.Titled "wagamama, powered by PANGAIA," the new collection aims to merge "cutting-edge design with environmental consciousness," reducing wagamama's ecological footprint. The collaboration follows a long line of sustainable initiatives from the restaurant, including a 50% plant-based menu and sustainable packaging solutions.As part of the coll...

info@hypebae.com (Hypebae) Tue, 29 Aug 2023 Hypebae
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ERL Teases Collaboration With Levi's

Off the back of its successful collaboration with Dior, Eli Russell Linnetz's ERL is seemingly joining forces with denim connoisseur, Levi's.Teased through a joint post on Instagram, the design duo announced their forthcoming collaboration on August 28, posting an image of a pair of baggy, distressed jeans complete with the "ERL" branding embroidered at the cuff of the pants in a bright neon orange hue.No further details were shared alongside the image, except for a release date which states Sep...

info@hypebae.com (Hypebae) Tue, 29 Aug 2023 Hypebae
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Behind the Atelier: Zimo Yan of ZIMO Pens a Love Letter to Asian History and Heritage With Her Namesake Brand

Behind the Atelier is a fashion-focused series that examines the unique backstories and design processes behind the fashion industry's most captivating talents. Pulling back the curtain on each designer's creative space and practice, Behind the Atelier provides an inside look into the industry's most exciting names.For the 16th installment of the series, Hypebae spoke with Chinese designer and founder of the New York-based brand ZIMO, Zimo Yan. In a candid conversation with the emerging designer...

info@hypebae.com (Hypebae) Tue, 29 Aug 2023 Hypebae