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Petit Kouraj Is the Emerging Handbag Label Marrying Whimsy and Sophistication

"I think there is a dormant designer in most stylists," says Nasrin Jean-Baptiste, founder of accessories brand Petit Kouraj. Jean-Baptiste's observation is one that took years to manifest within herself -- she started out as a fashion assistant and went on to work as a celebrity stylist, fashioning clients including Alicia Keys, for over a decade. Struggling to find accessories that reflected her personality and style, Jean-Baptiste casually entertained the idea of launching her own brand. Afte...

info@hypebae.com (HYPEBAE) Sat, 27 Feb 2021 HYPEBAE
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Les Benjamins Unveils Its Silk Road-Inspired SS21 Campaign

Les Benjamins' founder and creative director Bünyamin Aydin has given urban silhouettes a multicultural and historical twist for the Spring/Summer 2021 season. Dubbed "Silk Road Services," the theme of the latest collection's campaign focuses on "deconstructed hybrids of sportswear and traditional tailoring archetypes," as per a press release.Sandy golden hues are matched with shades of tangerine, terra cotta, henna red, blue and purple, which are inspired by the desert and sea trade routes of ...

info@hypebae.com (HYPEBAE) Tue, 23 Feb 2021 HYPEBAE
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Here's a Secret: Every Fashion Girl Wears These 10 Things to Look Cool

Do you ever look at some of the girls that pop up on your Instagram feed and think to yourself, How is it that they always look so good? It's literally my job to write about fashion and even I find myself in a state of envy over their polished and stylish ensembles on the regular. Hundreds of aspirational saved images later, I started to realize that there is a formula to their dressing success and it has everything to do with the 10 items below. When wanting to get an instant style reboot, we...

Lauren Eggertsen Fri, 26 Feb 2021 Who What Wear
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Boohoo Drops All-New Collaboration With Musician DaniLeigh

Boohoo, the global fashion e-commerce brand, has dropped an all-new collaboration with artist and musician DaniLeigh. Drawing inspiration from the songstress’ energetic and bold sense of personal style, the collection boasts a variety of sleek, sports-derived silhouettes that pay homage to ‘90s and early ‘00s street style. Comprising 38 statement-making styles, the trend-driven collection features versatile looks and dynamic pieces that include an acid wash tracksuit, body-skimming dresse...

info@hypebae.com (HYPEBAE) Fri, 26 Feb 2021 HYPEBAE