Black Owned Everything, a platform founded by celebrity stylist Zerina Akers, has officially launched today as an online marketplace and a cultural media hub.Originally introduced as a Instagram directory of Black-owned businesses last summer, Black Owned Everything advances into its next chapter with the formal launch of its e-commerce site. Built on tenets of inclusivity, diversity, community and empowerment, BOE champions Black-owned brands in categories ranging from fashion and beauty, to de...

Shopping on Amazon requires a certain skill, especially if your goal is to locate the best-looking basics and trends on the site. As someone who spends way too much time scrolling through the endless amounts of products on there, I can tell you with confidence that when I select an item to appear in a shopping story for all of you, I have a reason or two why beyond the fact that it "looks" good. Some of the items you're about to see are favorites amongst our Who What Wear shoppers, and some are...

"The question is more what has not changed?" said Swedish label House of Dagmar when asked about what the biggest changes to the fashion industry have been since the COVID-19 pandemic began early 2020. They're right – everything has changed. "The way we design, build our brand, communicate, produce, how we sell, how we create Fashion Weeks – all of this has changed."With Stockholm Fashion Week in full swing, brands have been forced to go digital, challenging themselves to create digestible c...

In partnership with IMG, the Black in Fashion Council will spotlight 16 emerging designers at New York Fashion Week Fall/Winter 2021. Building on the success of the organization's Fall/Winter 2020 showcase, the council will return to NYFW for four days with a discovery-oriented event featuring a range of Black-owned labels spanning womenswear, menswear, footwear and accessories."Something that I’m personally passionate about is making sure that the next generation of designers has the support ...