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5 2020 Micro-Trends That Are About to Blow Up

Despite the fact that there wasn't much opportunity to flaunt all of the coolest trends and latest purchases in 2020 (in social settings at least), there was actually still a lot that happened in the fashion world last year. Yes, house slippers may have trumped heels and tailored suiting was quickly swapped for sweatsuits, but there were a handful of exciting trends that bubbled and for that, we are forever grateful. Those trends we speak of starting to gain traction thanks to the fashion girl...

Lauren Eggertsen Sat, 03 Apr 2021 Who What Wear
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BEVZA Explores Intimacy and Self-Connection in SS21 Campaign

BEVZA has unveiled its latest campaign for the Spring/Summer 2021 season. Styles in the range are inspired by ancient aspects of Ukrainian history and also explore the powerful sanctity of women."Spring is [a] great time for renewal and clear out things that are no longer serving you. With these images, we’d like to remind [you] about the importance of rethinking and keeping the most precious ones with you," designer Svitlana Bevza shared in a press release. The dreamy visuals showcase the lin...

info@hypebae.com (HYPEBAE) Thu, 01 Apr 2021 HYPEBAE
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Lazy Oaf Launches Drop 2 of Its Summer Collection

Last month, Lazy Oaf introduced its summer collection comprised of three separate drops. The first range already released and now, the second line is officially here.The 17-piece drop consists of a variety of statement silhouettes and eye-catching daisy prints. Standouts include the floral unisex Co-ords with matching Bucket Hats, as well as the Sally Sack Dress and Mini Skirt covered in a light pink gingham pattern. Elsewhere, the lavender Hoodie and Sweatshirt are crafted from soft jersey fabr...

info@hypebae.com (HYPEBAE) Thu, 01 Apr 2021 HYPEBAE
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PacSun Releases New Gender-Free Collection for Summer Campaign

Focusing on the importance of inclusivity, PacSun is releasing a new gender-free collection as part of its summer campaign. Placing emphasis on self-reflection and setting intentions, the latest campaign features a range of rising stars and dynamic talents such as YouTube sensation and fashion icon, Emma Chamberlain, along with Charlotte D’Alessio, Bryce Anderson, Herzen Clerge, Mathieu Simoneau, Sydney Graham and Nara Aziza, who candidly spoke about mental health. Featuring a lineup of covet...

info@hypebae.com (HYPEBAE) Thu, 01 Apr 2021 HYPEBAE