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Vetements Is Launching a New Brand

"A NEW BRAND IS COMING," Vetements announced in a press release distributed this afternoon. The subversive label has unveiled a mysterious video and Instagram account teasing the so-called "secret project," set to launch next month."Gvasalia Family Foundation is starting a new experimental laboratory, a multi-dimensional platform for young talent," the press release reads, suggesting that Vetements' new endeavor will double as a talent incubator. The announcement specifies that the Gvasalia Fami...

info@hypebae.com (HYPEBAE) Fri, 25 Jun 2021 HYPEBAE
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Fiorucci Introduces #ProudPortraits Project With Denis Robinson

To commemorate Pride 2021, Italian label Fiorucci has unveiled a special collaboration with photographer Denis Robinson.Dubbed "ProudPortraits," the project is comprised of 96 portrait photographs featuring members of the LGBTQIA+ community. The full exhibition is currently on display at Fiorucci's flagship store in Soho, London."With #ProudPortraits I wanted to create a platform for every strand of light that makes up our glorious rainbow," said Denis Robinson in a press release. "Life is made ...

info@hypebae.com (HYPEBAE) Thu, 24 Jun 2021 HYPEBAE
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VETEMENTS Brings Back Its Coveted Burger Meal

Back in April, Vetements delved into the world of food with the launch of its inaugural burger combo meal. After selling more than 2,000 meals, the label is back with the "'VETEMENTS BURGER' 2.0 Next Level Edition."The Next Level Edition sees a meatless patty paired with a "secret sauce," arriving with fries and a drink in true combo fashion. The sustainable packaging is dressed in bold, neon hues topped off with the Vetements logo, while the campaign features Olga Karput, founder of KM20, munc...

info@hypebae.com (HYPEBAE) Thu, 24 Jun 2021 HYPEBAE
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Selena Gomez Fights Crime in First Trailer for 'Only Murders in the Building'

Hulu has revealed the first trailer for Only Murders in the Building, a comedy-drama series about three true crime fanatics -- played by Selena Gomez, Steve Martin and Martin Short -- living in a luxurious building on New York City's Upper West Side.The 10-episode show follows the trio as they team up to solve the grisly death of one of their neighbors. "As they record a podcast of their own to document the case, the three unravel the complex secrets of the building which stretch back years. Pe...

info@hypebae.com (HYPEBAE) Thu, 24 Jun 2021 HYPEBAE