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Kim Kardashian Gets Hot n Heavy for SKIMS' New Swimwear Campaign

Summer must be upon us because SKIMS just dropped a new Swim Shop campaign, starring none other than founder Kim Kardashian. Teaming up with renowned photographer Nick Knight, the campaign takes influence from fashion editorials of the 2000s and sees legendary stylist Carine Roitfeld putting SKIMS' newest releases to the test.Debuting the brand's hottest swimwear collection yet, the campaign spotlights a new "Ruby" colorway alongside a vibrant snake print, while Kardashian models silhouettes lik...

info@hypebae.com (Hypebae) Mon, 15 Apr 2024 Hypebae
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Meet The Artist and Fashion Designer Making the Most of Outdated Makeup

Introduced to the fashion industry through various intensive internships at luxury labels, Anika Leila's first impression of the industry, while impactful, wasn't the best.Given a firsthand glance into the toxic waste and textile pollution fashion can produce, the London-based talent was inspired to integrate sustainable practices into her self-eponymous brand. Relying on old and expired makeup, Anika first flexed her artistic abilities on paper, sketching silhouettes with expired eyeshadow pale...

info@hypebae.com (Hypebae) Fri, 12 Apr 2024 Hypebae
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When Did Amelia Gray Become Fashion's New Favorite It-Girl?

Amelia Gray Hamlin is no stranger to the world of fashion. Having made her television debut via The Real Housewives of Beverly HillsĀ and having supermodel Lisa Rinna as her mom, she was surrounded by the glitz and glamor of the industry from a young age, but in recent years, her career has seen her soar to new levels of fashion fame.The model started out creating style content on Instagram, garnering an impressive following from the get-go, which led her to make her runway debut in 2018 for New...

info@hypebae.com (Hypebae) Fri, 12 Apr 2024 Hypebae
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Introducing Lu by Lu: the Bag Brand Bringing Traditional Textiles From Lagos to London

For founder Louie Akinwale, design has always been in the family. It was during lockdown that he spotted some early prototypes of beaded bags made by his aunt in Nigeria and after a few minor changes and feedback from friends, Lu by Lu was born. The luxury label specializes in beaded bags and accessories, aiming to fuse Akinwale's Nigerian heritage with his London life and celebrate the creativity of the African diaspora through a sustainable lens."I take inspiration from the world around me. Gr...

info@hypebae.com (Hypebae) Thu, 11 Apr 2024 Hypebae