Lingerie
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10 Luxury Lingerie Brands to Know

Of all the ways you can show yourself some extra love, nothing feels quite as good as buying yourself some pretty underpinnings. After all, there’s something to be said about putting on pretty lingerie that makes you feel happier and ultimately more confident. Want to really treat yourself? Opt for pieces from your favorite luxury lingerie brands, and you’ll feel as if you’re dressed in the best—even if it’s hidden underneath everything else.Okay, we’re not saying that buying yourse...

Dale Arden Chong Sat, 16 Jan 2021 Who What Wear
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18 Pairs of "Granny Panties" That Are Weirdly Hot

Yes, I just used "hot" and "granny panties" in the same sentence, and I fully stand by it. Our relationship with our underwear evolves over time, and up until recently, it evolved in a pretty linear way. As kids, we wore cute little Monday-through-Friday briefs; as teenagers, we snuck to the mall to buy our first thongs without our parents knowing; then it was thongs, thongs, thongs for an unforeseeable amount of time until we got sick of them, started wearing more full-coverage brief...

Lauren Eggertsen Thu, 14 Jan 2021 Who What Wear
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The French Underwear Trend That Makes Your Legs Look Way Longer

“The newest trend in underwear is definitely the high-cut French brief.” Boom. You heard it here first, courtesy of Journelle Head of Product Development Sandra Rose, aka the woman in charge of knowing what’s new and next in the underwear space for one of the U.S.’s most-loved lingerie retailers. There are a couple of reasons to get on board with the trend, but my primary motive? The underwear style makes your legs look way longer.“With the band sitting at your natural waist, it give...

Kat Collings Fri, 15 Jan 2021 Who What Wear
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Yes, Bloomers are the "Ugly" Underwear We Can No Longer Ignore

Well, 2020 has sure thrown us some curveballs. While there were plenty of trends we fully expected to happen this year, we still find ourselves surprised by a few newcomers that have seemingly arrived out of the blue. With everyone prioritizing loungewear these days, the latest trend to hit the scene is one that's comfortable, easy, and a little unexpected: bloomers. Yep, bloomers are the new underwear trend that's gaining steam and you're about to understand why.Historically, bloomers ...

Anna LaPlaca Wed, 13 Jan 2021 Who What Wear