Leading menstrual tracker app Flo launches a sexual wellness offering for couples.Titled "Flo for Partners," the apps newest launch aims to empower male partners after a Flo survey revealed that "nearly 60% of women cited their male partner's limited understanding of their health as a pivotal factor in affecting their relationship dynamics." In addition to this, one-third of male users reported that they've struggled to communicate about sex with their partners due to insufficient sex educatio...

If you're team flats and the sound of a heel trend makes you shudder, I have some good news for you. The biggest heel trend of the season is undoubtedly kitten heels. Kitten heels are a low stiletto-heeled shoe that's typically around 2 inches (give or take), which makes them the most walkable stilettos you can buy.The elegant heel trend makes whatever you're wearing look instantly polished (yes, even sweatpants and baggy jeans), but there are certain specific items people are gravitating to...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion and beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of tastemakers, emerging designers, and shopping and style choices straight from the generation setting the trends.Bearing witness to the meteoric uprise of a trend was once a rare occurrence much like catching a solar eclipse at its highest point. Now, however, society’s youngest generations can’t seem...

There was a time, before social media, when only editors, models, and other insider fashion cohorts were really paying attention to runway collections as they were showcased, making the roughly six-month gap between their debut and their arrival in stores feel like no huge deal for consumers. But these days, when every single collection is discussed and shared at length almost immediately following a show or literally during it, that wait time is almost unbearable.Instead of wasting away in s...