Welcome to the Starter Pack series, a Who What Wear column that dives deep into the seasonal trends everyone's talking about.Summer is quickly approaching, and as usual, there is a lot of sartorial newness to be discussed. We've been tracking spring/summer 2021 trends for quite some time, and now that the season is so close that we can almost taste it, it's time to start shopping for them. If you're already familiar with our ongoing Starter Pack series, then welcome back. If you're new here, ...

If anyone knows how to make a trend or outfit trend a thing again, it's Hailey Bieber. She's one of those fashion celebrities (as I like to call them) who have the superpower to wear something and instantly make it cool.To backtrack a bit, you may recall that last summer, long Bermuda shorts and sweatshorts were the only shorts trends that mattered, and short denim cutoffs were put on the backburner. And it's safe to say that no one had any desire to wear shorts with heels last summer when ...

Admittedly, I look forward to the next season’s biggest trends the way that children wait to unwrap presents around the holidays—there’s something magical about unveiling something new. But if the pandemic has taught us anything, it’s that the traditional way the fashion industry has produced clothing is unsustainable. The toll of the current fashion production cycle impacts every facet it touches. For the designers and creative teams, it’s financially and creatively draining to keep ...

After over a year of working from home and inching closer to normalcy once again, our team at Who What Wear has been thinking about our back-to-office outfits when dressing on a daily basis is a thing again. What can we say? We miss our clothes. We may not know the exact date that'll mark our NYC and L.A. returns, but there's no harm in a little optimism in dressing. After all, this story idea started when I bought an on-sale Nanushka skirt simply because I considered it a necessity for my b...