Life Style
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This FENTY x PUMA Collab Does Soccer Rihanna's Way

If there's one thing Rihanna never misses, it's the art of merging sport with style, and her latest FENTY x PUMA drop proves it once again. This new collection reimagines heritage soccer through Rihanna’s effortlessly cool lens, turning classic sportswear into something bold and unmistakably FENTY.The lineup arrives in a striking palette of orange, green and silver, made to pop whether you're on the street, the pitch or the dance floor. The signature FENTY x PUMA Slide makes its comeback, this...

info@hypebae.com (Hypebae) Mon, 27 Oct 2025 Hypebae
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'Taking Up Space' is London's Latest Pop-Up Celebrating Black-Owned Brands

This Black History Month, The Fashion Blueprint and SwapNation are joining forces to launch "Taking Up Space," a cultural pop-up celebrating Black heritage, creativity and conscious consumption. Hosted at Known Source's Mayfair store in London, the weekend-long event is set to merge fashion, sustainability and community, spotlighting the innovators redefining what it means to consume with intention.The lineup is as dynamic as the message. Expect a showcase of Black-owned fashion labels, a curate...

info@hypebae.com (Hypebae) Sat, 25 Oct 2025 Hypebae
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J.lindeberg's FW25 Collection Is Out of This World

J.Lindeberg's Fall/Winter 2025 collection is a masterclass in innovation, introducing Solarcore to its cold-weather sportswear lineup. The technology uses NASA's aerogel – the lightest and most insulating material on the market, designed to keep astronauts warm in the deepest depths of space. Solarcore is only available to a few select brands worldwide, but now space-age clothing is hitting the slopes for the first time.Crafted for skiwear and winter mornings on the putting green, J.Lindeberg'...

info@hypebae.com (Hypebae) Fri, 24 Oct 2025 Hypebae
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Devon Lee Carlson Is the Star of a Hot New Zine

One thing we didn't know we needed: a Belvedere Vodka zine. But now that it exists, it's all we can think about. The limited-edition inaugural publication stars Devon Lee Carlson, with stylist Gabriella Karefa-Johnson as Editor-in-Chief and lensed by Alana O'Herlihy. That's hot.Aptly titled "Hot Child in the City," the issue is directed in a "slapstick cinema verité style," as per the press release, and showcases a day-to-night in New York with cameos from all three girls. The carefully select...

info@hypebae.com (Hypebae) Thu, 23 Oct 2025 Hypebae