While golf was the backdrop, LIV Golf Miami was undeniably a vibrant showcase of culture and lifestyle. The event felt less like a traditional tournament and more like a curated experience where fashion, music, and celebrity converged. With new CEO Scott O’Neil at the helm since January, LIV Golf is clearly positioning itself as a brand that extends far beyond the sport itself.The atmosphere was electric, reminiscent of an F1 race blended with a music festival. Rufus du Sol and Sublime provide...

East London singer, Kwn, finally drops her latest single, "do what i say."First teased on Instagram, "do what i say's" auto-tuned riffs immediately drove her fans wild. Already a certified addition to your sex playlist, the new single is Kwn's second release of the year, following a highly successful collab with Kehlani.Now available, the self-produced track is Kwn's sultry promise to a lover. She sings: "You gone do what I say," right before instructing exactly what she'd like. "Paint your n...

Earplug brand Loop is without question a "IYKYK" brand. Their cool earplugs have become the worst-kept secret among live music fans for years, and this year they are teaming up with Coachella. Not only are they the festival's first-ever official earplug partner, but they've also created a limited-edition drop aimed at elevating the live music experience even further.The Belgium-based brand was born out of a desire to make earplugs cool. Founders and IRL best friends Maarten Bodewes and Dimitri O...

When news broke that the cast of hit TV show, The White Lotus, cast was paid the same salary, viewers believed the cast would have no qualms. Little did they know, the Mike White produced series has juicy lore.First, news broke that actor Patrick Schwarzenegger, who plays Saxon Ratliff, was a nepo baby -- no big deal. Between his sexually deviant character and finding out his father was the Arnold Schwarzenegger, former governor of California, viewers were ready to fall in love. Until they dis...